Reference
Creator glossary
Plain definitions of the words the rest of these pages use. Short on purpose.
A
- Affiliate marketingFull guide
- Earning a share of sales you send to a brand.
C
- Content pillarsFull guide
- The three or four recurring subjects your posting comes back to.
E
- Engagement rateFull guide
- Interactions divided by the people who saw a post.
U
- UGCFull guide
- Content you are paid to make for a brand to use themselves.
- Usage rightsFull guide
- What a brand is allowed to do with your content, where, and for how long.
W
- WhitelistingFull guide
- A brand running ads from your handle rather than their own.